About · Founder of RankTix

I’m Muhammad Ghayur. I get brands found, ranked and cited.

Founder of RankTix, senior SEO consultant and Generative Engine Optimization (GEO) specialist. For 5+ years I’ve helped 100+ brands grow on Google, and today I help them get named and cited by ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews.

Muhammad Ghayur, founder of RankTix and AI SEO & GEO expert

5+

years in SEO

100+

brands served

$2M+

client revenue last year

9,000+

hours on Upwork

$150K+

earned on Upwork

30+

person team at RankTix

My story

From page one to the AI answer.

I started in SEO more than five years ago, when ranking on page one was the whole game. I learned it the hard way: auditing sites line by line, writing content that had to earn its rankings, and building links one relationship at a time.

Upwork is where I proved it. One client at a time, I built a profile with 9,000+ hours logged, more than $150K earned, a 100% Job Success Score and Top Rated Plus status. Those projects taught me how to deliver for businesses of every size, from local service companies to funded SaaS teams.

As demand grew, I founded RankTix, a digital marketing agency headquartered in London, and built an international team of 30+ SEO strategists, content writers, link builders and developers. Every hire works from the same SOPs, training and quality checks, so clients get senior strategy with the capacity of an agency.

Today search has split in two. Buyers still use Google, but more of them now ask ChatGPT, Gemini or Perplexity for a shortlist. My work is making sure your brand is in both places: ranking on Google and named inside the AI answer. Last year alone, that work generated more than $2M in revenue across multiple clients.

What I do

Four roles, one goal: growth you can measure.

01

Founder, RankTix

I lead strategy at RankTix, the agency I built from a solo practice into a 30+ person international team serving UK and global brands.

02

Senior SEO consultant

Technical audits, keyword strategy, on-page optimization and white-hat link building. 100+ websites ranked on Google’s first page so far.

03

GEO and AI SEO specialist

Generative Engine Optimization, LLM SEO and AI Overview optimization. I track prompts, citations and share of voice across ChatGPT, Gemini, Perplexity and Claude.

04

Content writer and blogger

I write and edit articles that rank on Google and get quoted by AI assistants: clear answers, real expertise and structure that both readers and machines trust.

The Upwork journey

Built on Upwork, one review at a time.

Before RankTix had an office, it had an Upwork profile. Every contract was a chance to prove that SEO done properly pays for itself. 9,000+ hours later, clients still hire me there, and many of them have stayed for years.

9,000+

hours logged

$150K+

earned

100%

Job Success Score

Top Rated Plus

top 3% of talent

51

jobs worked

37

client reviews

Industries

100+ brands across every kind of market.

Last year, my work generated more than $2M in revenue across multiple clients. Different markets, same discipline: research the buyer, earn the ranking, get cited.

B2BSaaSTech and softwareE-commerce and ShopifyLocal businessesHealthcareDental clinicsLegalReal estateFinance and fintechHome servicesEducationTravel and hospitalityAgencies (white label)

The RankTix team at the office

The RankTix team. Specialists in SEO, content, link building and development, working across time zones.

How I stay ahead

Search changes daily. So does my playbook.

01

I test AI answers every week

Real buyer prompts across ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews, so I see which brands get cited and why, before it shows up in a case study.

02

I follow every Google update

Core updates, AI Overview changes and new SERP features are tracked across client sites and fed straight into our SOPs.

03

I write and publish myself

I still write articles that rank on Google and get quoted by AI tools. Doing the work keeps the advice practical, not theoretical.

04

I share what I learn

Through The AI Search Brief, LinkedIn and YouTube, I break down what’s changing in Google and AI search in plain English.

Let's get you into the answer.

Book a free 30-minute strategy call. I’ll check where your brand shows up in Google and AI answers live on the call and tell you exactly what I’d fix first.

Ghayur.

Muhammad Ghayur is the founder of RankTix and an AI SEO and GEO expert who helps brands rank on Google and get cited in ChatGPT, Gemini, Perplexity and Google AI Overviews, with a 30+ person team working internationally.

The AI Search Brief

One short email a month on what’s changing in Google and AI search.

© 2026 Muhammad Ghayur. All rights reserved.